Elevate Product Marketing
November 6th- the only place you need to be to keep your finger on the PMM pulse.
Wanna peek into the gaming world from a PMM perspective?
November 10th and 17th, join Harvey Lee, a PMM who worked on the pioneering Xbox project 12 years ago, for an applied product marketing masterclass. He'll be turning back the clock, hosting a series of workshops inspired by his time working on Microsoft’s legendary launch. Secure your spot
This week’s spotlight sponsor is Beamer.
🔥 Fresh content
On the PMA platform, we spoke about:
🔗 Finding the right localization strategy for your business
🔗 Setting up a product marketing consultancy [Q&A with Fluvio]
🔗 Is it time to reevaluate your audience?
🔗 How to leverage the adjacent user theory to grow your business
🔗 Product Marketing Life [podcast]: Madison Moyd, Dropbox
🎙 AMAs
Coming up:
November 18th: Francisco Bram, Head of Global Product Marketing at Uber: PMM Hard and Soft Skills
📂 Product Marketing Resources
📜PMMC™ - Product Marketing Certified
The wait is finally over! PMMC™ is live! Get certified here. 👈
✅Product Marketing Alliance Membership
You need this in your life. Get signed up here.
🤩Product Marketing Mentorship Program - is now LIVE!
If you’re already a member, sign into your plan, if you’re not, get in on the action here.
💾Product Marketing Tech Stack Directory
A digital version of our tools of choice report is here
🔊Check out our Product Marketing Insider Podcast Series here,
Product Marketing Life podcast here.
📋Want to know what the execs think of product marketing?
Our Product Marketing among the C-Suite report is now LIVE. Get your copy here.
🎧Wanna discuss OKRs with our band of experienced PMMs? Then why not tune into the PMM Podcast Club? Head HERE for the key deets.
And here’s easy access to all our reports:
Product Marketing Trending Questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here:
https://pmmalliance.co/trending-Qs
🚀Product Marketing Talent partnerships
https://productmarketingalliance.com/pmm-talent-program/
🚀Product Marketing Top 100 index
Coming soon…
🚀PMM Talks
https://productmarketingalliance.com/tag/pmm-talks/
🚀PMMnow
https://productmarketingalliance.com/tag/pmmnow/
🚀 PMM Opportunities
@Jennifer Younes is hiring a Senior Product Marketing Manager at Bluebeam in Pasadena, California.
@Ryan Graff has an opening at Granicus for a remote Senior Director of Product Marketing.
@Thara Elizabeth Koshy is recruiting Almabase’s first-ever product marketer, for a role based in India.
@Jon Skog is hiring a remote, US-based Product Marketing Manager for Instana.
While you’re at it, why not use the jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
Product Marketing Off-Piste - Virtual
https://innovate.productmarketingalliance.com/
Product Marketing Festival - Global
https://festival.productmarketingalliance.com/
Product Marketing Festival - Virtual APAC
https://festivalapac.productmarketingalliance.com/
Product Marketing World
https://productmarketingworld.com
Submit a proposal to speak at Product Marketing World 2020
Product Marketing Summit | London - Dec 2 & 3
Product Marketing Summit Las Vegas - Jan 14 & 15
Product Marketing Summit Austin - February 4 & 5
Product Marketing Summit San Francisco - February 16 & 17
Product Marketing Summit Singapore - March 4 & 5
Product Marketing Summit Sydney - March 11 & 12
Product Marketing Summit New York - March 23 & 24
Product Marketing Summit Denver - April 21 & 22
Product Marketing Summit Seattle - May 19 & 20
Product Marketing Summit Amsterdam - May 26 & 27
Product Marketing Summit Dublin - July 2021
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
💡Spotlight
Beamer: Announce your latest product updates and get powerful feedback with an in-app notification center, modals, changelog and NPS. Join companies like Intercom, Hotjar and Freshworks.
💬 Topics of conversation on Slack
@Edgar Cerecerez asked if personas are overrated for B2B companies.
@Melvin Irizarry needed support on how to make release notes more customer-friendly
@Maria Noesi wanted to know how to collect and store testimonials.
@Tracy Montour asked how aligned marketing and product marketing is in the sales process.
@Louise Dunne discussed the pros and cons of having transparent pricing on a site with PMMs.
👂Feedback
This newsletter’s all about you and for you, so we’d love to know what you think. Help us make it the best it can be by sharing your feedback, suggestions, and requests.
✍🏼 Editors
The newsletter editors are @Richard King & @Bryony Pearce
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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