Elevate Product Marketing
April 17th - the only place you need to be to keep your finger on the PMM pulse.
It might have only been a four-day week but that didn’t stop us getting two big items out of the door and in case you missed them, this week, we launched our:
❓ State of Product Marketing survey - Certification, membership, and award tickets prizes up for grabs if you complete it!
📒 Product Marketing Perceptions among the C-suite report
Elsewhere, the first PMM Podcast Club 🎙 will be kicking off next week - drop @Bryony Pearce a line if you’re interested.
🔥 Fresh content
On the PMA platform, we spoke about:
🔗Product marketing perceptions among the C-suite [report]
🔗Built to scale: product marketing at Uber
🔗Top 19 project management tools for product marketers
🔗Product Marketing Insider [podcast]: Andrew McCotter-Bicknell
And on Slack...
@Ishara Naotunna blogged about how she’s managing marketing amidst COVID-19.
@Andrew Hatfield pulled together 3 quick and easy ways to secure your Zoom meetings, as well as some corona-related email inspo.
@Raechel Lambert let us all in on her WFH tips.
@Brian E Whitaker gave away 3 ideas to reconnect marketing with the new needs of customers.
And @Maya Grossman created an employee version of Ben Horowitz's iconic Peacetime CEO/Wartime CEO piece.
🎙 AMAs
Coming up:
April 22nd: Bryony Pearce, Course Lead at PMA:
Getting Product Marketing Certified with PMA.
April 29th: Yoni Solomon, Head of Product Marketing at G2:
Product marketing through the COVID-19 disruption.
May 6th: Holly Watson, Director of Product Marketing at Sprinklr:
Collaborating across the organization.
May 20th: Mary Sheehan, Senior Product Marketing Manager at Adobe:
Product launches at companies big and small.
📂 Resources
🔊Check out our Product Marketing Insider Podcast Series here,
Product Marketing Life podcast here.
Product Marketing Trending Questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here:
https://pmmalliance.co/trending-Qs
📝 Product Marketing Research
🤩Product Marketing Mentorship Program - is now LIVE!
If you’re already a member, sign into your plan, if you’re not, get in on the action here.
✅Product Marketing Alliance Membership
You need this in your life. Get signed up here.
💾Product Marketing Tech Stack Directory
A digital version of our tools of choice report is here
📜PMMC™ - Product Marketing Certified
Is currently being beta tested and will be available to the masses on April 29th!
🚀Product Marketing Talent partnerships
Coming soon…
🚀Product Marketing Top 100 index
Coming soon…
📋Want to know what the execs think of product marketing?
Our Product Marketing among the C-Suite report is now LIVE. Get your copy here.
And here’s easy access to all our reports:
🚀 PMM Opportunities
@Miles Buckley shared an Austin or San Fran-based PMM vacancy at Atlassian.
@Al Dea let us know about a San Fran-based, Senior PMM opening at Salesforce.
@David van Schravendijk’s looking to fill several PMM positions over at Cisco Meraki.
And @Eden Bidani shared Gong’s plea for a new Head of Product Marketing.
There are too many openings to share just here, but if you’re looking for a new opportunity head over to our Product Marketing jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positionsvia email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
Product Marketing Festival - Virtual event
https://festival.productmarketingalliance.com/
Product Marketing World
https://productmarketingworld.com
Submit a proposal to speak at Product Marketing World 2020
Product Marketing Summit | Dublin - July 23 & 24
Product Marketing Summit | New York - July 29 & 30
Product Marketing Summit | Singapore - August 5 & 6
Product Marketing Summit | Amsterdam - September 10 & 11
Product Marketing Summit | San Francisco - September 15 & 16
Product Marketing Summit | Boston - October 13 & 14
Product Marketing Summit | Seattle - October 20 & 21
Product Marketing Summit | Vancouver - October 22 & 23
Product Marketing Summit | Chicago - Nov 11 & 12
Product Marketing Summit | Denver - November 18 & 19
Product Marketing Summit | London - Dec 2 & 3
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
🎉Product Marketing Awards
Coming soon…
💡Spotlight
Product Marketing Festival - Virtual event
https://festival.productmarketingalliance.com/
📱Product Marketing on Social
💬 Topics of conversation on Slack
@Gabriele Boland wanted to know how + how often people share updates with their commercial teams.
@Prashanth Kale asked for some advice on explaining the difference between products and solutions.
@Emad Kazi’s soon going to be building a PMM team from the ground up and was after everyone’s learnings.
@Anand Patel wondered how other people’s PMM teams were structured.
And @Haley Mathis was looking for some marketing strategy guidance.
👂Feedback
This newsletter’s all about you and for you, so we’d love to know what you think. Help us make it the best it can be by sharing your feedback, suggestions, and requests.
✍🏼 Editors
The newsletter editors are @Richard King & @Bryony Pearce
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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