Elevate Product Marketing
November 27th- the only place you need to be to keep your finger on the PMM pulse.
Can you believe we’re almost at the end of 2020?
We’re looking towards 2021 with a renewed hope for a year that doesn't simultaneously feel like the longest we’ve ever experienced and somehow the shortest.
With the New Year in mind, we’ve had quite a few inquiries about next year's Product Marketing Core Live + Online dates and we’re pleased to announce they are now live for the first quarter of 2021.
Start the year off PMM certified.
This week’s spotlight sponsor is Beamer.
🔥 Fresh content
On the PMA platform, we spoke about:
🔗 Product launches [Q&A with EVERFI]
🔗 What product marketing can learn from brand strategy
🔗 A guide to measuring product marketing success
🔗 A guide to an average US Product Marketing Manager salary
🎙 AMAs
Coming up:
December 2nd: Vincent Xu, Marketing Lead at Google: Considerations when entering new markets
December 16th: Ali Hanyaloglu, Head of Global Product Marketing at Akeneo: Building a marchitecture
📂 Product Marketing Resources
👩💻PMM Hired
Your ticket to your dream PMM role
📜PMMC™ - Product Marketing Certified
The wait is finally over! PMMC™ is live! Get certified here. 👈
✅Product Marketing Alliance Membership
You need this in your life. Get signed up here.
🤩Product Marketing Mentorship Program - is now LIVE!
If you’re already a member, sign into your plan, if you’re not, get in on the action here.
💾Product Marketing Tech Stack Directory
A digital version of our tools of choice report is here
🔊Check out our Product Marketing Insider Podcast Series here,
Product Marketing Life podcast here.
📋Want to know what the execs think of product marketing?
Our Product Marketing among the C-Suite report is now LIVE. Get your copy here.
🎧Wanna discuss OKRs with our band of experienced PMMs? Then why not tune into the PMM Podcast Club? Head HERE for the key deets.
And here’s easy access to all our reports:
Product Marketing Trending Questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here:
https://pmmalliance.co/trending-Qs
🚀Product Marketing Talent partnerships
https://productmarketingalliance.com/pmm-talent-program/
🚀Product Marketing Top 100 index
Coming soon…
🚀PMM Talks
https://productmarketingalliance.com/tag/pmm-talks/
🚀PMMnow
https://productmarketingalliance.com/tag/pmmnow/
🚀 PMM Opportunities
@Stephanie Pye posted roles for a PMM, Senior PMM, and 2x Director of Product Marketing Director of Product Marketing roles at Medallia.
@Kate H is looking for talented Product Marketers for the Customer Experience team at Qualtrics, the role is based in Seattle.
@Chee Xuan is recruiting at Transferwise, they are looking for a PMM to launch revolutionary products and drive adoption across Asia, the role is based in Singapore.
@Phyllis F posted an opening at Uber for 7 PMM roles, all but one of the roles are based in San Francisco, the other is based in New York.
While you’re at it, why not use the jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
Product Marketing Off-Piste - Virtual
https://innovate.productmarketingalliance.com/
Product Marketing Festival - Global
https://festival.productmarketingalliance.com/
Product Marketing Festival - Virtual APAC
https://festivalapac.productmarketingalliance.com/
Product Marketing World
https://productmarketingworld.com
Submit a proposal to speak at Product Marketing World 2020
Product Marketing Summit Las Vegas - Jan 14 & 15
Product Marketing Summit Austin - February 4 & 5
Product Marketing Summit San Francisco - February 16 & 17
Product Marketing Summit Singapore - March 4 & 5
Product Marketing Summit Sydney - March 11 & 12
Product Marketing Summit New York - March 23 & 24
Product Marketing Summit Denver - April 21 & 22
Product Marketing Summit London - April 21 & 22
Product Marketing Summit Seattle - May 19 & 20
Product Marketing Summit Boston - October 20 & 21
Product Marketing Summit Chicago - November 17 & 18,
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
💡Spotlight
Beamer: Announce your latest product updates and get powerful feedback with an in-app notification center, modals, changelog and NPS. Join companies like Intercom, Hotjar and Freshworks.
💬 Topics of conversation on Slack
@Juliet Rizek asked PMMs how product marketing fits into their organization and roles.
@Jessica Clarke asked PMMs working in SaaS about their trial process.
@Louis d’Armand de Chateauvieux sought advice about adapting messaging about returning features.
@Amy Colville asked for support in clarifying the offerings at a B2B company offering a range of products.
👂Feedback
This newsletter’s all about you and for you, so we’d love to know what you think. Help us make it the best it can be by sharing your feedback, suggestions, and requests.
✍🏼 Editors
The newsletter editors are @Richard King & @Bryony Pearce
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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