Elevate Product Marketing
February 19th - the only place you need to be to keep your finger on the PMM pulse.
If you missed out on the live-action, man you really missed out.
But worry not - with a PMA Membership, you can access replays of every presentation that took place (& much more).
You'll also get free access to a very special event on Thursday, Feb 25th...
Position yourself for success with PMA expert Harvey Lee, who’ll be spilling the secret sauce on how to enhance your product marketing career path and future prospects.
Register now
🔥 Fresh content
On the PMA platform, we spoke about:
🔗 Principle-based product marketing
🔗 Is enough PMM budget spent on competitive intelligence tools?
🔗 The psychology behind pricing: 5 pricing principles
🔗 12 top customer experience and engagement tools for product marketers
🎙 AMAs
Coming up:
February 24th (9AM PST) - Tamara Grominsky, VP of Strategic Growth at Unbounce - Customer segmentation - Submit your Qs
📂 Product Marketing Resources
👩💻PMM Hired
Your ticket to your dream PMM role
📜PMMC™ - Product Marketing Certified
The wait is finally over! PMMC™ is live! Get certified here. 👈
✅Product Marketing Alliance Membership
You need this in your life. Get signed up here.
🤩Product Marketing Mentorship Program - is now LIVE!
If you’re already a member, sign into your plan, if you’re not, get in on the action here
💌PMA Pulse
Our seal of approval for vendors who are crushing it out there in the marketplace
💾Product Marketing Tech Stack Directory
A digital version of our tools of choice report is here
🔊Check out our Product Marketing Insider Podcast Series here,
Product Marketing Life podcast here.
📋Want to know what the execs think of product marketing?
Our Product Marketing among the C-Suite report is now LIVE. Get your copy here.
⚔️See yourself as a Master of Product Marketing? Check out our hub designed specifically for product marketing leaders.
And here’s easy access to all our reports:
Product Marketing Trending Questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here:
https://pmmalliance.co/trending-Qs
🚀Product Marketing Talent partnerships
https://productmarketingalliance.com/pmm-talent-program/
🚀Product Marketing Top 100 index
Coming soon…
🚀PMM Talks
https://productmarketingalliance.com/tag/pmm-talks/
🚀PMMnow
https://productmarketingalliance.com/tag/pmmnow/
🚀 PMM Opportunities
@Patrick Penzo is recruiting a UK-based Product Marketing Manager to lead the PMM team at GoCardless.
@Stephanie Pilon at The Adecco Group is looking for a PMM based in Berlin.
@Anu is looking for a Product Marketing Manager to join the team at Squadcast labs, the role is based in Bangalore, India.
@Janie Spires atRoot Insurance is on the lookout for a Senior Product Marketing Manager based in Columbus, Ohio.
@Brandon Redlinger is searching for a Senior Product Marketing Manager at RingDNA, based in LA
While you’re at it, why not use the jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
Product Marketing Rendezvous - Virtual (OnDemand)
https://rendezvous.productmarketingalliance.com/replays/
Product Marketing Off-Piste - Virtual (OnDemand)
https://innovate.productmarketingalliance.com/replays/
Masters of Product Marketing - Virtual (OnDemand)
https://masters.productmarketingalliance.com/
Product Marketing Festival - Global
https://festival.productmarketingalliance.com/
Product Marketing Festival - Virtual APAC
https://festivalapac.productmarketingalliance.com/
PMM Talks 🗣
https://productmarketingalliance.com/tag/pmm-talks/
PMMnow
https://productmarketingalliance.com/tag/pmmnow/
PMA Watercooler
Share your pain-points, discuss solutions. Register to attend here
Product Marketing Club
https://www.joinclubhouse.com/event/MzndZ68b
Product Marketing World
https://productmarketingworld.com
Submit a proposal to speak at Product Marketing World 2021
Product Marketing Summit London - April 22, 2021
Product Marketing Summit Amsterdam - May 26, 2021
Product Marketing Summit Sydney - June 23 - 24, 2021
Product Marketing Summit Singapore - June 29-30, 2021
Product Marketing Summit Dublin - July 21 - 22, 2021
Product Marketing Summit New York - July 28 - 29, 2021
Product Marketing Summit Denver - August 5 - 6, 2021
Product Marketing Summit San Francisco - September 15 - 16, 2021
Product Marketing Summit Seattle - October 6 - 7, 2021
Product Marketing Summit Vancouver - October 13 - 14, 2021
Product Marketing Summit Boston - October 20 - 21, 2021
Product Marketing Summit Chicago - November 17 - 18, 2021
Product Marketing Summit Toronto - December 2, 2021
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
💡Spotlight
Getting your messaging and positioning right is essential to winning in crowded and fast-growing markets.
Good thing we've got this upcoming webinar on just that. Get involved
💬 Topics of conversation on Slack
@Molly Jaggers was looking for advice on naming personas.
@Scully Wan asked the community for user onboarding tools recommendations.
@Sebastien Blum wanted to know which tools PMMs used to organize launches.
@Corin sought advice on productizing a service and how to get started.
@Madeleine Lee asked for advice on hiring creatives vs. marketers.
@Tom Tate had a question about surveying your sales team, and the type of questions he should ask.
👂Feedback
This newsletter’s all about you and for you, so we’d love to know what you think. Help us make it the best it can be by sharing your feedback, suggestions, and requests.
✍🏼 Editors
The newsletter editors are @Richard King & @Tanya Lang
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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