Elevate Product Marketing
February 11 - the only place you need to be to keep your finger on the PMM pulse
Looking to achieve love at first launch?
Couple up with our Mastering PMM subscription and Pro Membership this Valentine’s Day for a match made in heaven.
Expand your skillset, impress your execs, grow your career, and make a real difference in your field.
And for the icing on the cake, you’ll receive a sweet 14% off 😍
Skip the flowers and get something you really want this Valentine’s Day.
🔥 Fresh content
On the PMA platform, we covered:
🔗 How to overcome common product marketing challenges
🔗 Sourcing ideal Customer Advisory Board members and finding their “why”
🔗 Go-to-Market strategy: startups vs scale-ups vs enterprise
🔗 Running a product marketing focused agency | Raechel Lambert, Olivine
📂 Product Marketing Resources
PMA Pro Membership: Register now for templates, frameworks, presentations, videos, mentors, events, and more.
PMA Exec Membership: A tailor-made, application-only membership, designed to support those at the top of their game.
Courses: Product Marketing Core | Product Marketing Certified: Leadership | Persona Certified | Segmentation Certified | Narrative Design Certified | Competitive Intelligence Certified | Masters Certified | Customer Research Certified | Positioning Certified | Messaging Certified
Podcasts: PMM Life | PMM Insider | 48 Hours to Lead | Ready, Set, Go-to-Market | Product Marketing Careers | Consumer and Market Research podcast | To Team or Not to Team | The Goald Standard
PMM Hired: Your ticket to your dream PMM role.
Tech Stack: A digital version of our Product Marketing Tools of Choice report.
Masters Hub: Designed specifically for product marketing leaders.
Reports: Data-driven insights from experts in the industry.
Product marketing trending questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here
🚀 PMM Opportunities
@Betsy Sewell has posted a strategic role as a Director of Product Marketing at Aware.
@Mackenzie Colcord has shared an exciting opportunity to work as a PMM at Crayon. The role requires7+ years of experience to help them grow their CI software category.
@Miriam Tremelling is looking for a Product Marketing Manager to join her at Loop. The position is remote.
While you’re at it, why not use the jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events, Meet-ups & Virtual summits
Product Marketing MisUnderstood | Feb 23, 2022
Discover how to get your entire organization to understand product marketing, and start thriving in your environment. Hear from Wix, Dropbox, Ansys and more.
Developer Marketing Summit | March 3, 2022
Learn how experts from the likes of WhatsApp, Amazon, LinkedIn and Microsoft are connecting with their developer audiences.
PMM Talks
Learn from PMM leaders in the field in our live sessions.
PMMnow
Powerful content - streaming once per week, every week.
Meet-ups
In-person events with product marketers from all over the globe.
Submit a proposal to speak at Product Marketing World 2022
Product Marketing Summit Austin February 16, 2022
Product Marketing Summit New York March 23-24, 2022
Product Marketing Summit Denver April 6, 2022
Product Marketing Summit Amsterdam May 19, 2022
Product Marketing Summit Las Vegas May 22-23,2022
Product Marketing Summit Seattle June 15, 2022
Product Marketing Summit San Francisco September 7-8, 2022
Product Marketing Summit Boston October 19, 2022
Product Marketing Summit Sydney November 2, 2022
Product Marketing Summit Singapore November 10, 2022
Product Marketing Summit Chicago November 16-17, 2022
Product Marketing Summit London November 23, 2022
Product Marketing Summit Toronto November 30, 2022
💡Spotlight
Do you often feel undervalued and misunderstood as a PMM?
Join our virtual summit to learn how to get your entire organization to understand product marketing, and start thriving in your environment.
Get strategies and invaluable insights from experts at leading brands like Intercom, Dropbox, Wix, Ansys, and more.
Don’t miss out 👇
💬 Topics of conversation on Slack
@Bronwen wants to know why CS enablement is often excluded when talking about it in a PMM role.
@Javier Rodriguez sought advice for his first-ever PMM interview.
@Daniel Polozhy is looking for tips on how to transition from Sales to Product Marketing.
@Tanya Jacob wants to know how you prioritize and create one-pager collaterals for the sales team.
👂Reviews
Like what you see? Leave us a review on Trustpilot and G2.
✍🏼 Editors
The newsletter editors are @Richard King & @Ciara Condren
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
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Public newsletter link:
http://productmarketingalliance.com/
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