Elevate Product Marketing
June 24 - the only place you need to be to keep your finger on the PMM pulse
Imagine the sheer insights you could collect by throwing on a pair of magic goggles and reading your customers’ minds. 👓
Unfortunately, magic goggles don’t exist. But Consumer Psychology Certified does. 🙌
Unlock the formula to understand your customer to a T, and shape your strategy to propel your product. 👇
🔥 Fresh content
On the PMA platform, we covered:
🔗 Understand your customer with Consumer Psychology Certified
🔗 Video marketing: an actionable guide to getting started
🔗 Advice for women getting into product marketing
📂 Product Marketing Resources
PMA Pro Membership: Register now for templates, frameworks, presentations, videos, mentors, events, and more.
PMA Exec Membership: A tailor-made, application-only membership, designed to support those at the top of their game.
Courses: Product Marketing Core | Product Marketing Certified: Leadership | Persona Certified | Segmentation Certified | Narrative Design Certified | Competitive Intelligence Certified | Masters Certified | Customer Research Certified | Positioning Certified | Messaging Certified | PMM Leaders: Fellowship | Storytelling Certified | GTM Certified | Customer Marketing Certified : Core | Market Research Certified | Consumer Psychology Certified
Podcasts: PMM Life | PMM Insider | 48 Hours to Lead | Ready, Set, Go-to-Market | Product Marketing Careers | Consumer and Market Research podcast | To Team or Not to Team | The Goald Standard | Into the Fray: The Competitive Intelligence Podcast
PMM Hired: Your ticket to your dream PMM role.
Tech Stack: A digital version of our Product Marketing Tools of Choice report.
Masters Hub: Designed specifically for product marketing leaders.
Reports: Data-driven insights from experts in the industry.
Product marketing trending questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here
🚀 PMM Opportunities
@Daan Bakker is recruiting a B2B SaaS Product Marketer to join Solutions 4 Delivery in Amsterdam.
@Jordi Mon Companys is on the lookout for a Head of Product Marketing to join the Isovalent team. The role is in Zurich, but remote applications will be considered.
@Tina Schiener is recruiting a Senior Product Marketing Manager at Workpath. The company is taking applications from candidates based in Munich or Berlin.
While you’re at it, why not use the jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events, Meet-ups & Virtual summits
The Product Marketing Festival | July 13-14
2 days of game-changing product marketing presentations, guaranteed to leave you a flush with groundbreaking strategies, tactics, and ways of working.
Live in-person courses & workshops | San Fransisco, Boston, Chicago, London
We're touring the world with our best-in-class certifications and workshops: Product Marketing Certified: Core, Go-to-Market workshop, Positioning workshop.
PMM Talks
Learn from PMM leaders in the field in our live sessions.
PMMnow
Powerful content - streaming once per week, every week.
Submit a proposal to speak at Product Marketing World 2022
Product Marketing Summit San Francisco September 7-8, 2022
Product Marketing Summit Boston October 19, 2022
Product Marketing Summit Sydney November 2, 2022
Product Marketing Summit Singapore November 10, 2022
Product Marketing Summit Chicago November 16-17, 2022
Product Marketing Summit London November 23, 2022
Product Marketing Summit Toronto November 30, 2022
💡Spotlight
Want to know how to start a Competitive Program from scratch?
We've got the perfect panel session from the Competitive Intelligence Summit for you to catch-up on.
In this panel session, experts from Klue, ClickUp, Imperva & Vestoria will be discussing how you can take your program from zero to one.
Watch it now
💬 Topics of conversation on Slack
@Julieta Rybnik queried the difference between having product marketers within a marketing team vs. having a dedicated product marketing function.
@Ryan MacDougall asked what he should prioritize in his first 30 days in the role - the customer or the product.
@Emily Pathmajeyan asked how to validate the success of messaging.
👂Reviews
Like what you see? Leave us a review on Trustpilot and G2.
✍🏼 Editors
The newsletter editors are @Richard King & @Ciara Condren
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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