Elevate Product Marketing
March 18 - the only place you need to be to keep your finger on the PMM pulse
The 2022 State of Product Marketing Leadership report has landed 🙌
This report lifts the lid on leadership intel from PMM leaders across the globe that will prepare you for a future leadership role or refine your current leadership credentials.
Including:
💡 Tips to help you improve your leadership credentials
📊 Metrics advice that’ll help you measure and define success
🎯 A breakdown of micro and macro goals to support your PMM strategy
🦠 Candid advice on how to navigate challenges posed by the pandemic
& much more...
🔥 Fresh content
On the PMA platform, we covered:
🔗 The State of Product Marketing Leadership Report 2022 has arrived
🔗 How to MAP your best customers
🔗 What is B2D marketing? And why is it relevant?
🔗 The musings of an award-winning PMM | Jeff Rezabek, Director of Product Marketing at Testlio
📂 Product Marketing Resources
PMA Pro Membership: Register now for templates, frameworks, presentations, videos, mentors, events, and more.
PMA Exec Membership: A tailor-made, application-only membership, designed to support those at the top of their game.
Courses: Product Marketing Core | Product Marketing Certified: Leadership | Persona Certified | Segmentation Certified | Narrative Design Certified | Competitive Intelligence Certified | Masters Certified | Customer Research Certified | Positioning Certified | Messaging Certified | PMM Leaders: Fellowship
Podcasts: PMM Life | PMM Insider | 48 Hours to Lead | Ready, Set, Go-to-Market | Product Marketing Careers | Consumer and Market Research podcast | To Team or Not to Team | The Goald Standard | Into the Fray
PMM Hired: Your ticket to your dream PMM role.
Tech Stack: A digital version of our Product Marketing Tools of Choice report.
Masters Hub: Designed specifically for product marketing leaders.
Reports: Data-driven insights from experts in the industry.
Product marketing trending questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here
🚀 PMM Opportunities
@Melissa Yuen has shared an exciting opportunity to join the team at Statflo as a Product Marketing Manager.
@Maggie Splaine is looking for a Product Marketing Coordinator at Devo. This is an entry level position, so perfect for those looking to kick start their career.
@Kristen Baker has shared a Director of Product Marketing position at Catalant Technologies. This is open to those in Boston, USA, or entirely remote if needed.
While you’re at it, why not use the jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events, Meet-ups & Virtual summits
Customer Marketing Summit| April 13, 2022
Master retention and amplify growth with unrivalled customer marketing. Hear from Adobe, Google Clout, Salesfource and more.
PMM Talks
Learn from PMM leaders in the field in our live sessions.
PMMnow
Powerful content - streaming once per week, every week.
Meet-ups
In-person events with product marketers from all over the globe.
Submit a proposal to speak at Product Marketing World 2022
Product Marketing Summit New York March 23-24, 2022
Product Marketing Summit Denver April 6, 2022
Product Marketing Summit Amsterdam May 17, 2022
Product Marketing Summit Seattle June 15-16, 2022
Product Marketing Summit Las Vegas June 22-23,2022
Product Marketing Summit San Francisco September 7-8, 2022
Product Marketing Summit Boston October 19, 2022
Product Marketing Summit Sydney November 2, 2022
Product Marketing Summit Singapore November 10, 2022
Product Marketing Summit Chicago November 16-17, 2022
Product Marketing Summit London November 23, 2022
Product Marketing Summit Toronto November 30, 2022
💡Spotlight
Why only advance your product marketing knowledge and skills, when you can advance your entire teams with the PMA Team subscription.
Expect to:
✅ Save time - an array of tried and tested templates ready to use at your team's disposal
✅ Align your strategic plan - improve communication as everyone has access to the same knowledge
✅ Learn from the best - see how teams in Google, Amazon, and Uber are doing it.
Elevate your team
💬 Topics of conversation on Slack
@Nithin Suresh asked how to transition from manufacturing to product marketing.
@Justin Yang asked how companies in multi-sided industries structure their product marketing teams.
@Bob Tordella asked if anyone in the community had hired a product marketer for an open source project.
👂Reviews
Like what you see? Leave us a review on Trustpilot and G2.
✍🏼 Editors
The newsletter editors are @Richard King & @Ciara Condren
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
Public newsletter link:
http://productmarketingalliance.com/
Member count: 24,073
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