Elevate Product Marketing
June 26th - the only place you need to be to keep your finger on the PMM pulse.
The State of Product Marketing Report 2020 has finally seen the light of day and we’re already setting the wheels in motion for our next two biggies: sales enablement and competitor intel.
Check out the sales enablement and competitor intel surveys.
Have your say. 👍
🔥 Fresh content
On the PMA platform, we spoke about:
🔗 Using your product to accelerate growth: a product marketers guide to product-led growth
🔗How PMA can help you in your job search
🔗OKRs: The key when setting and achieving product marketing goals
🔗The ins and outs of sales enablement
And on Slack...
@Sean Broderick shared a podcast with our very own Richard King, who discussed building communities from scratch, as well as running awesome virtual festivals.
@Yaagneshwaran Ganesh’s articleoffered some invaluable insights on how to beat customer churn and improve retention.
@Nishanta Kadiyala contributed a blog providing insight into how an exec at a Fortune 10 company juggles the responsibilities of work and motherhood.
🎙 AMAs
Coming up:
July 1st: Bree Bunzel, APAC Product Marketing Lead at Dropbox:Customer Advisory Boards.
July 15th: Ashley Murphy, Director of Market Insights and Pricing at Toast: Pricing
📂 Product Marketing Resources
📜PMMC™ - Product Marketing Certified
The wait is finally over! PMMC™ is live! Get certified here. 👈
✅Product Marketing Alliance Membership
You need this in your life. Get signed up here.
🤩Product Marketing Mentorship Program - is now LIVE!
If you’re already a member, sign into your plan, if you’re not, get in on the action here.
💾Product Marketing Tech Stack Directory
A digital version of our tools of choice report is here
🔊Check out our Product Marketing Insider Podcast Series here,
Product Marketing Life podcast here.
📋Want to know what the execs think of product marketing?
Our Product Marketing among the C-Suite report is now LIVE. Get your copy here.
And here’s easy access to all our reports:
Product Marketing Trending Questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here:
https://pmmalliance.co/trending-Qs
🚀Product Marketing Talent partnerships
Coming soon…
🚀Product Marketing Top 100 index
Coming soon…
🚀Product Marketing live broadcast series
Coming soon…
🚀Masters of Product Marketing
Coming soon…
🚀 PMM Opportunities
@Christina Cacioppo is recruiting her first marketer and PMM at Vanta in San Francisco.
@Sophie Cheng is adding a Product Marketing Manager to her team at Chorus, again, based in San Francisco.
@Avery shared a role at Aceable, based in Austin Texas, who are currently recruiting a Senior Product Marketing Manager for their team.
@Claire Maynard posted a position for a Content Strategist at Atlassian, ideally based in the San Francisco Bay area, with the company also receptive to remote working.
@Apicotte has posted a position at Uptycs, with the company on the hunt for a Technical Product Marketing Manager. Though the HQ is in Waltham/Boston, remote candidates will be considered.
There are too many openings to share just here, but if you’re looking for a new opportunity head over to our Product Marketing jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positionsvia email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
🎉Product Marketing Awards 2020
Nominations for the Product Marketing Awards 2020 are now open! 🥳
Product Marketing Awards 2020
Check out the categories and vote here, before the August 7th deadline.
Product Marketing Festival - Virtual event
https://festival.productmarketingalliance.com/
Product Marketing World
https://productmarketingworld.com
Submit a proposal to speak at Product Marketing World 2020
Product Marketing Summit | Singapore - August 5 & 6
Product Marketing Summit | San Francisco - September 15 & 16
Product Marketing Summit | Boston - October 13 & 14
Product Marketing Summit | Seattle - October 20 & 21
Product Marketing Summit | Vancouver - October 22 & 23
Product Marketing Summit | Chicago - Nov 11 & 12
Product Marketing Summit | Denver - November 18 & 19
Product Marketing Summit | London - Dec 2 & 3
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
💡Spotlight
🎉Product Marketing Awards 2020
Nominations for the Product Marketing Awards 2020 are now open! 🥳
Product Marketing Awards 2020
Check out the categories and vote here, before the August 7th deadline.
💬 Topics of conversation on Slack
@Esther asked PMMs what they do when metrics reveal nothing about the origins of their customer acquisition.
The community gave @Rebecca Geraghty suggestions for writing a product description with a team.
@Gary Cottrell asked PMMs in the community how big their respective PMM teams are.
@Yoel Eilat sought support on best practices when changing prices.
@Leah Langston is in the process of revamping her content; PMMs in the Slack community gave their two-cents.
@Mark Wojtasiak and fellow PMMs debated the pros and cons of naming a product with the help of an external agency.
👂Feedback
This newsletter’s all about you and for you, so we’d love to know what you think. Help us make it the best it can be by sharing your feedback, suggestions, and requests.
✍🏼 Editors
The newsletter editors are @Richard King & @Bryony Pearce
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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