Elevate Product Marketing
December 16 - the only place you need to be to keep your finger on the PMM pulse
A brand is not a logo, or an identity, but an org’s relationship with its customers.
Yet for many companies, the brand is deprioritized for short-term goals.
So, how do you build strong relationships with your audience to drive revenue growth?
We want to hear from you 🫵
We are diving head first into learning and development for product marketers. Your opinions are important to us and your answers will help us to improve our offering.
And as a thank you for your time, we’re giving every participant who completes the survey full on-demand access to the Product Marketing Festival, which is currently only available as part of a paid PMA membership plan.More prizes to be won
🔥 Fresh content
On the PMA platform, we covered:
🔗 How brands can align customer values in times of turmoil
🔗 How to choose the right KPIs for your A/B tests
📂 Product Marketing Resources
PMA Membership: Register now for templates, frameworks, presentations, videos, mentors, events, and more.
Courses: Product Marketing Core | Product Marketing Certified: Leadership | Persona Certified | Segmentation Certified | Narrative Design Certified | Competitive Intelligence Certified | Masters Certified | Customer Research Certified | PMM Leaders Fellowship | Positioning Certified | Messaging Certified | Storytelling Certified | Customer Marketing Core | Metrics Certified | Market Research Certified | Pricing Certified | Marketing Certified | Competitive Intelligence Certified | Storytelling Virtual Workshop | Competitive Intelligence Virtual Workshop | Positioning Virtual Workshop | GTM Virtual Workshop
Podcasts: PMM Life | PMM Insider | 48 Hours to Lead | Ready, Set, Go-to-Market | Product Marketing Careers | Consumer and Market Research podcast | To Team or Not to Team | The Goald Standard Podcast | Into the Fray | SCALE | Meet the Masters
PMM Hired: Your ticket to your dream PMM role.
Tech Stack: A digital version of our Product Marketing Tools of Choice report.
Masters Hub: Designed specifically for product marketing leaders.
Reports: Data-driven insights from experts in the industry.
🚀 PMM Opportunities
Claroty is hiring for a Senior Technical Product Marketing Manager - Healthcare
Remerge is hiring for Senior Product Marketing Manager who will join our EMEA team.
While you’re at it, why not use the jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events, Meet-ups & Virtual summits
PMM Talks
Learn from PMM leaders in the field in our live sessions.
PMMnow
Powerful content - streaming once per week, every week.
Meet-ups
In-person events with product marketers from all over the globe.
Leadership meet-up
Connect with your peers in this closed group and build your leadership skills.
📢 Submit a proposal to speak at Product Marketing World 2022
Product Marketing Summit Austin February 15-16, 2023
Product Marketing Summit New York March 15-16, 2023
📚 We’re opening a book club next year! Join #book-club and see what book is next on the agenda!
💬 Topics of conversation on Slack
@Sharon Qayumi is looking for recommendations for project management tool to manage product launches - Join the convo in #pmm-questions
@Greg Delaney asked ‘Has anyone done their positioning homework but needed to convince C-level of the importance of positioning, particularly differentiating within a category?’ - share your thoughts in #positioning-framing
Do you report to marketing or product? Great insights to Emma’s question - have a look in #pmm-questions
🎓 Courses 🎓
Cross-Functional Collaboration: Certified → Establish yourself as a strategic partner and synergize with your counterparts in Product, Sales, Marketing, and Customer Success.
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Have you heard our in-person product marketing workshops are coming to a city near you in 2023!
Join us from 🇳🇱 Amsterdam to 🇺🇸 Minneapolis - 14 countries available!
Click here to find out where 👉 in-person product marketing workshops
Want updates? Look for these cities in Slack to get direct updates (Just search ’#pmm-‘city name’)
👂Reviews
Like what you see? Leave us a review on Trustpilot and G2.
✍🏼 Editors
The newsletter editors are @Richard King & @Christina Graham
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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