Elevate Product Marketing
May 8th - the only place you need to be to keep your finger on the PMM pulse.
We’re super excited to announce that nominations for the Product Marketing Awards 2020 are now open! 🥳 Whether you’re seeking your own moment in the spotlight, or want to give a fellow PMM their 15 minutes of fame, check out the categories and vote here, before the August 7th deadline. 🏆
In the meantime, we’re almost set to begin working on 2020’s State of Product Marketing report. 👨💻 But before we roll our sleeves up and get stuck in, it’d be awesome if you could help us out by completing the survey, so we can make the report even better! If you haven’t already, please get involved here. 🙏
🔥 Fresh content
On the PMA platform, we spoke about:
🔗 4 steps to sharpen your go-to-market focus with customer segmentation
🔗How product marketers can navigate the challenge of COVID-19
🔗The value of building a product marketing team
🔗4 components of the product marketing loop
And on Slack...
Kudos to @Tracy Montour who stepped outside of her comfort zone and shared her brand-new video series #nailedit or #failedit. 🥇
@Lena Höck also shared some great content, after launching a product marketing podcast with her husband.
Seeking landing page inspiration? @Mayur posted an awesome example from Kairos.
@Swaatishree posted an interesting article outlining how to understand your SaaS product, inside out.
🎙 AMAs
Coming up:
May 20th: Mary Sheehan, Senior Product Marketing Manager at Adobe: Product launches at companies big and small.
June 3rd: Kelly Esten, VP of Product and Partner Marketing at Toast: Sales enablement.
📂 Product Marketing Resources
📜PMMC™ - Product Marketing Certified
The wait is finally over! PMMC™ is live! Get certified here. 👈
✅Product Marketing Alliance Membership
You need this in your life. Get signed up here.
🤩Product Marketing Mentorship Program - is now LIVE!
If you’re already a member, sign into your plan, if you’re not, get in on the action here.
💾Product Marketing Tech Stack Directory
A digital version of our tools of choice report is here
🔊Check out our Product Marketing Insider Podcast Series here,
Product Marketing Life podcast here.
📋Want to know what the execs think of product marketing?
Our Product Marketing among the C-Suite report is now LIVE. Get your copy here.
And here’s easy access to all our reports:
Product Marketing Trending Questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here:
https://pmmalliance.co/trending-Qs
🚀Product Marketing Talent partnerships
Coming soon…
🚀Product Marketing Top 100 index
Coming soon…
🚀 PMM Opportunities
Fancy working at an ambitious start-up in the health insurance industry? @Tanner Bond is recruiting for a Product Marketing Manager for Sana Benefits, based in Austin, Texas.
Looking for a remote-friendly role in California? @Zhenni Wu is back on the lookout for a Content Marketing Manager for Dgraph, based in Palo Alto.
@Michael Snow brought two remote junior roles to the table at ASG Technologies.Product Marketing Manager in Content Services, as well as a Product Marketing Manager in IT Systems.
@Carly Millar kindly shared that a remote Product Marketing Manager role is up for grabs at Jaegger, based in Morrisville, North Carolina.
It’s not every day we bring you a role in Paris, but @Jean-Philippe Serhal shared an exciting Product Marketing Manager opportunity at Toucan Tuco..
There are too many openings to share just here, but if you’re looking for a new opportunity head over to our Product Marketing jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positionsvia email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
🎉Product Marketing Awards 2020
Nominations for the Product Marketing Awards 2020 are now open! 🥳
Product Marketing Awards 2020
Check out the categories and vote here, before the August 7th deadline.
Product Marketing Festival - Virtual event
https://festival.productmarketingalliance.com/
Product Marketing World
https://productmarketingworld.com
Submit a proposal to speak at Product Marketing World 2020
Product Marketing Summit | Dublin - July 23 & 24
Product Marketing Summit | New York - July 29 & 30
Product Marketing Summit | Singapore - August 5 & 6
Product Marketing Summit | Amsterdam - September 10 & 11
Product Marketing Summit | San Francisco - September 15 & 16
Product Marketing Summit | Boston - October 13 & 14
Product Marketing Summit | Seattle - October 20 & 21
Product Marketing Summit | Vancouver - October 22 & 23
Product Marketing Summit | Chicago - Nov 11 & 12
Product Marketing Summit | Denver - November 18 & 19
Product Marketing Summit | London - Dec 2 & 3
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
💡Spotlight
🎉Product Marketing Awards 2020
Nominations for the Product Marketing Awards 2020 are now open! 🥳
Product Marketing Awards 2020
Check out the categories and vote here, before the August 7th deadline.
📱Product Marketing on Social
💬 Topics of conversation on Slack
@Vanessa Sorenson asked the community how they define a differentiator.
The community recommended websites and applications for @Jarvis K. to record a demo of her solution.
@Pavel Giorgobiany received great advice on a global pricing page.
@Kerry Wheeler asked for advice on how to use a survey template to test the effectiveness of language with the target audience, before writing positioning and messaging.
And PMMs were asked by @Adriana Ferdian whether their roles sit under a Product & Engineering department or under Sales & Marketing.
👂Feedback
This newsletter’s all about you and for you, so we’d love to know what you think. Help us make it the best it can be by sharing your feedback, suggestions, and requests.
✍🏼 Editors
The newsletter editors are @Richard King & @Bryony Pearce
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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