Elevate Product Marketing
November 20th- the only place you need to be to keep your finger on the PMM pulse.
With 2020 in its latter stages, it’s time to start planning ahead and setting targets for your product marketing prospects in 2021.
In case you haven’t heard yet, we’ve launched the perfect platform to help you achieve your goals: PMM Hired, our shiny new hub crammed with career advice from PMM experts, exclusive content, monthly workshops, and much more.
Plus, with early adopter pricing (reserved for the first 200 registrants) when you use the code EARLYHIRED, there’s even an opportunity to save some pennies.
Win-win.
This week’s spotlight sponsor is Beamer.
🔥 Fresh content
On the PMA platform, we spoke about:
🔗 Driving company adoption of buyer personas
🔗 How to use personas to enhance user experience
🔗 Your new product launch checklist
🔗 Product Marketing Insider [podcast]: Amy Shortman
🎙 AMAs
Coming up:
December 2nd: Vincent Xu, Marketing Lead at Google: Considerations when entering new markets
December 16th: Ali Hanyaloglu, Head of Global Product Marketing at Akeneo: Building a marchitecture
📂 Product Marketing Resources
👩💻PMM Hired
Your ticket to your dream PMM role
📜PMMC™ - Product Marketing Certified
The wait is finally over! PMMC™ is live! Get certified here. 👈
✅Product Marketing Alliance Membership
You need this in your life. Get signed up here.
🤩Product Marketing Mentorship Program - is now LIVE!
If you’re already a member, sign into your plan, if you’re not, get in on the action here.
💾Product Marketing Tech Stack Directory
A digital version of our tools of choice report is here
🔊Check out our Product Marketing Insider Podcast Series here,
Product Marketing Life podcast here.
📋Want to know what the execs think of product marketing?
Our Product Marketing among the C-Suite report is now LIVE. Get your copy here.
🎧Wanna discuss OKRs with our band of experienced PMMs? Then why not tune into the PMM Podcast Club? Head HERE for the key deets.
And here’s easy access to all our reports:
Product Marketing Trending Questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here:
https://pmmalliance.co/trending-Qs
🚀Product Marketing Talent partnerships
https://productmarketingalliance.com/pmm-talent-program/
🚀Product Marketing Top 100 index
Coming soon…
🚀PMM Talks
https://productmarketingalliance.com/tag/pmm-talks/
🚀PMMnow
https://productmarketingalliance.com/tag/pmmnow/
🚀 PMM Opportunities
@Stephanie Pye posted roles for a PMM, Senior PMM, and 2x Director of Product Marketing Director of Product Marketing roles at Medallia.
@Albert Rhee is looking for another PMM to join the team at SalesLoft.
@Sahil Khanna is recruiting a remote Product Marketing Manager to join the team at ActivePipe.
@Erik Stadigh is recruiting for Virtuoso’s very first product marketer. The role is remote, and the core team is based in London.
While you’re at it, why not use the jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
Product Marketing Off-Piste - Virtual
https://innovate.productmarketingalliance.com/
Product Marketing Festival - Global
https://festival.productmarketingalliance.com/
Product Marketing Festival - Virtual APAC
https://festivalapac.productmarketingalliance.com/
Product Marketing World
https://productmarketingworld.com
Submit a proposal to speak at Product Marketing World 2020
Product Marketing Summit Las Vegas - Jan 14 & 15
Product Marketing Summit Austin - February 4 & 5
Product Marketing Summit San Francisco - February 16 & 17
Product Marketing Summit Singapore - March 4 & 5
Product Marketing Summit Sydney - March 11 & 12
Product Marketing Summit New York - March 23 & 24
Product Marketing Summit Denver - April 21 & 22
Product Marketing Summit London - April 21 & 22
Product Marketing Summit Seattle - May 19 & 20
Product Marketing Summit Amsterdam - May 26 & 27
Product Marketing Summit Toronto - June 3, 2021
Product Marketing Summit Dublin - July 2021
Product Marketing Summit Vancouver - October 13 & 14
Product Marketing Summit Boston - October 20 & 21
Product Marketing Summit Chicago - November 17 & 18,
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
💡Spotlight
Beamer: Announce your latest product updates and get powerful feedback with an in-app notification center, modals, changelog and NPS. Join companies like Intercom, Hotjar and Freshworks.
💬 Topics of conversation on Slack
@Juliet Rizek asked PMMs how product marketing fits into their organization and roles.
@Jessica Clarke asked PMMs working in SaaS about their trial process.
@Louis d’Armand de Chateauvieux sought advice about adapting messaging about returning features.
@Amy Colville asked for support in clarifying the offerings at a B2B company offering a range of products.
👂Feedback
This newsletter’s all about you and for you, so we’d love to know what you think. Help us make it the best it can be by sharing your feedback, suggestions, and requests.
✍🏼 Editors
The newsletter editors are @Richard King & @Bryony Pearce
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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