Elevate Product Marketing
July 31st - the only place you need to be to keep your finger on the PMM pulse.
As we’ve shown with our State of Product Marketing Report 2020 and the Salary Survey, we’re a sucker for a good old meaty report. Next up, we’re honing our attention to sales enablement, in the Sales Enablement Landscape Report 2020 - and we’d love to get your input. Start the survey >
In other news…
We’ve teamed up with April Dunford to deliver a virtual Product Positioning Masterclass. Keep your eyes peeled for more info in next week’s announcement, and act quickly…
🔥 Fresh content
On the PMA platform, we spoke about:
🔗 How to optimize your product marketing efforts
🔗 Scaling product marketing at a high-growth startup
🔗 Why product marketers also need to be good salespeople
🔗 The importance of internal communication (plus how to crush it!)
🔗 Product Marketing Insider [Podcast]: Phill Brougham
And on Slack...
@Sean Broderick posted a piece explaining how to be great at sales, without being ‘salesy’.
@Rob Litterst shared an article focusing on how MailChimp is facing increased competition in the world of email marketing.
@Poornima Mohandas explained how to build case studies from scratch.
@Kelly Sarabyn treated us to a piece on how to best find, leverage, and track tech partnerships.
🎙 AMAs
Coming up:
August 12th: Teresa Haun, Director of Product Marketing at Zendesk: developing your PMM career
August 26th: Devon O'Rourke, Founder & Managing Partner at Fluvio: setting up a product marketing consultancy
📂 Product Marketing Resources
📜PMMC™ - Product Marketing Certified
The wait is finally over! PMMC™ is live! Get certified here. 👈
✅Product Marketing Alliance Membership
You need this in your life. Get signed up here.
🤩Product Marketing Mentorship Program - is now LIVE!
If you’re already a member, sign into your plan, if you’re not, get in on the action here.
💾Product Marketing Tech Stack Directory
A digital version of our tools of choice report is here
🔊Check out our Product Marketing Insider Podcast Series here,
Product Marketing Life podcast here.
📋Want to know what the execs think of product marketing?
Our Product Marketing among the C-Suite report is now LIVE. Get your copy here.
And here’s easy access to all our reports:
Product Marketing Trending Questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here:
https://pmmalliance.co/trending-Qs
🚀Product Marketing Talent partnerships
https://productmarketingalliance.com/pmm-talent-program/
🚀Product Marketing Top 100 index
Coming soon…
🚀Product Marketing live broadcast series
Coming soon…
🚀Masters of Product Marketing
https://masters.productmarketingalliance.com
🚀 PMM Opportunities
@Chakshu Mehta at Sqreen is hiring for a platform PMM in San Francisco.
@Gwendolyn Smith at Litera is looking for a VP of Marketing, based in Chicago.
@Jade Thomas is recruiting for a FinTech Product Marketing Manager at Yapil, with the role based in London.
@Meg Scheding has a great opening at Flex in LA, who are looking for a Director of Product Marketing.
Looking for a role in San Mateo, CA? @James Lu has posted a role at Apixio, a healthcare analytics company hiring a Digital Marketing Manager.
@Elizabeth Brigham has a great opportunity at Morningstar for a VP/Leadership role, based in Chicago.
There are too many openings to share just here, but if you’re looking for a new opportunity head over to our Product Marketing jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positionsvia email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
🎉Product Marketing Awards 2020
Nominations for the Product Marketing Awards 2020 are now open! 🥳
Product Marketing Awards 2020
Check out the categories and vote here, before the August 7th deadline.
Product Marketing Festival - Global
https://festival.productmarketingalliance.com/
Product Marketing Festival - Virtual APAC
https://festivalapac.productmarketingalliance.com/
Product Marketing World
https://productmarketingworld.com
Submit a proposal to speak at Product Marketing World 2020
Product Marketing Summit | Boston - October 13 & 14
Product Marketing Summit | Seattle - October 20 & 21
Product Marketing Summit | Vancouver - October 22 & 23
Product Marketing Summit | Chicago - Nov 11 & 12
Product Marketing Summit | Denver - November 18 & 19
Product Marketing Summit | London - Dec 2 & 3
Product Marketing Summit Las Vegas - Jan 14 & 15
Product Marketing Summit Austin - February 4 & 5
Product Marketing Summit San Francisco - February 16 & 17
Product Marketing Summit Sydney - March 11 & 12
Product Marketing Summit New York - March 23 & 24
Product Marketing Summit Amsterdam - May 26 & 27
Product Marketing Summit Dublin - July 2021
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
💡Spotlight
🎉Product Marketing Awards 2020
Nominations for the Product Marketing Awards 2020 are now open! 🥳
Product Marketing Awards 2020
Check out the categories and vote here, before the August 7th deadline.
💬 Topics of conversation on Slack
@Sharon Rosa Bosa asked for advice on how to to successfully complete GTM plans.
@Sam Fetchero asked if a product feature can also be a benefit.
@Sarah Preston revealed hersales team is ignoring sales enablement materials; the community gave her some words of advice.
@Priscilla Monroe is a product specialist in the midst of transitioning into PMM, and asked for support on strategic thinking skills.
Lots of you gave @Rylan Morris advice on training SaaS salespeople.
👂Feedback
This newsletter’s all about you and for you, so we’d love to know what you think. Help us make it the best it can be by sharing your feedback, suggestions, and requests.
✍🏼 Editors
The newsletter editors are @Richard King & @Bryony Pearce
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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