Elevate Product Marketing
December 18th - the only place you need to be to keep your finger on the PMM pulse.
Last week, we ended the year in style, with our final virtual event of 2020: Product Marketing Off-Piste, an innovative spectacle featuring insights from 50+ visionaries from all walks of the product marketing domain.
Missed out on presentations from the likes of Uber Eats, IBM, and PayPal? Don’t sweat it. Each and every second of the 30+ hours’ of content is available on-demand.
Check it out
This week’s spotlight sponsor is Oktopost.
🔥 Fresh content
On the PMA platform, we spoke about:
🔗 What the PMA’s Product Marketing Salary Survey 2020 means for you
🔗 Product Marketing Insider [podcast]: Loren Elia
🎙 AMAs
This month’s AMA roundup:
December 2nd: Vincent Xu, Marketing Lead at Google: Considerations when entering new markets
December 16th: Ali Hanyaloglu, Head of Global Product Marketing at Akeneo: Building a marchitecture
📂 Product Marketing Resources
👩💻PMM Hired
Your ticket to your dream PMM role
📜PMMC™ - Product Marketing Certified
The wait is finally over! PMMC™ is live! Get certified here. 👈
✅Product Marketing Alliance Membership
You need this in your life. Get signed up here.
🤩Product Marketing Mentorship Program - is now LIVE!
If you’re already a member, sign into your plan, if you’re not, get in on the action here
💌PMA Pulse
Our seal of approval for vendors who are crushing it out there in the marketplace
💾Product Marketing Tech Stack Directory
A digital version of our tools of choice report is here
🔊Check out our Product Marketing Insider Podcast Series here,
Product Marketing Life podcast here.
📋Want to know what the execs think of product marketing?
Our Product Marketing among the C-Suite report is now LIVE. Get your copy here.
🎧Wanna discuss OKRs with our band of experienced PMMs? Then why not tune into the PMM Podcast Club? Head HERE for the key deets.
And here’s easy access to all our reports:
Product Marketing Trending Questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here:
https://pmmalliance.co/trending-Qs
🚀Product Marketing Talent partnerships
https://productmarketingalliance.com/pmm-talent-program/
🚀Product Marketing Top 100 index
Coming soon…
🚀PMM Talks
https://productmarketingalliance.com/tag/pmm-talks/
🚀PMMnow
https://productmarketingalliance.com/tag/pmmnow/
🚀 PMM Opportunities
@Jake Frimet shared a remote, New York-based Product Marketing Manager vacancy at BuildingLink.
@Mindi Grissom posted a Product Marketing Manager role at Sisense.
@Nikos Drakatos posted a position with London-based company Peakon, who are recruiting for a Product Marketing Manage
@Othilie Nicod is recruiting for a Senior Product Marketing Manager at Trax Retail. The role is based in Paris, Budapest, or Tel Aviv.
While you’re at it, why not use the jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
Product Marketing Off-Piste - Virtual (OnDemand)
https://innovate.productmarketingalliance.com/
Masters of Product Marketing - Virtual (OnDemand)
https://masters.productmarketingalliance.com/
Product Marketing Festival - Global
https://festival.productmarketingalliance.com/
Product Marketing Festival - Virtual APAC
https://festivalapac.productmarketingalliance.com/
Product Marketing World
https://productmarketingworld.com
Submit a proposal to speak at Product Marketing World 2020
Product Marketing Summit Las Vegas - Jan 14 & 15
Product Marketing Summit Austin - February 4 & 5
Product Marketing Summit San Francisco - February 16 & 17
Product Marketing Summit Singapore - March 4 & 5
Product Marketing Summit Sydney - March 11 & 12
Product Marketing Summit New York - March 23 & 24
Product Marketing Summit Denver - April 21 & 22
Product Marketing Summit Seattle - May 19 & 20
Product Marketing Summit Boston - October 20 & 21
Product Marketing Summit Chicago - November 17 & 18,
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
💡Spotlight
Oktopost: The only B2B social media management and employee advocacy platform that lets you track metrics that are meaningful to your business and prove your social ROI. With Oktopost you can publish social content at scale, get actionable analytics across all channels and integrate social data with your marketing stack.
💬 Topics of conversation on Slack
@Ken Oestreich shared a piece on how to own your category with a network-effect product.
@Michael Simmons posted a handy article focusing on how to successfully introduce produce changes.
@Poornima Mohandas shared an article about 5 Product Marketing Project Ideas You Can Brag About.
👂Feedback
This newsletter’s all about you and for you, so we’d love to know what you think. Help us make it the best it can be by sharing your feedback, suggestions, and requests.
✍🏼 Editors
The newsletter editors are @Richard King & @Bryony Pearce
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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