Elevate Product Marketing
April 23rd - the only place you need to be to keep your finger on the PMM pulse
We’ve an extra-special surprise up our sleeve. We’re thrilled to announce PMA’s brand-new book, Misunderstood: How to get an entire organization to understand product marketing and value what you do.
Pre-order your copy and check out an excerpt to whet your appetite!
This week’s newsletter sponsor is Vocal Video.
🔥 Fresh content
On the PMA platform, we spoke about:
🔗 Your ultimate guide to creating a value proposition
🔗 Why is market research important in product marketing?
🔗 What product marketers can learn from Marvel
🔗 The future of B2B product marketing
🔗 Product Marketing Insider [podcast]: Jennifer Royer
📂 Product Marketing Resources
PMA Membership: Register now for templates, frameworks, presentations, videos, mentors, events, and more.
Courses: Product Marketing Core| Persona Certified | Segmentation Certified| Narrative design Certified | CABs Certified
Podcasts: PMM Life | PMM Insider
PMM Hired: Your ticket to your dream PMM role.
Tech stack: A digital version of our Product Marketing Tools of Choice report.
Masters Hub: Designed specifically for product marketing leaders.
Reports: Data-driven insights from experts in the industry.
🚀 PMM Opportunities
@Ali Shephard is recruiting for a Head of Product Marketing at Elliptic in London, England.
@Judy Haley has a remote, UK-based Product Marketing Manager vacancy at Prolific.
@Thu has posted an exciting Digital Product Marketing Manager role at Amazon Web Services, based in Singapore.
While you’re at it, why not use the jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
The science of product storytelling (exclusive workshop)
Discover the secrets of storytelling success
PMM Talks
Learn from PMM leaders in the field in our live sessions.
PMMnow
Powerful content - streaming once per week, every week.
PMA Watercooler
Chew over the details of a new plan, strategy, or campaign with your fellow PMA-ers.
Let's talk product marketing
Our very own Clubhouse show - talking all things product marketing.
Meet-ups
In-person events with product marketers from all over the globe.
Product Marketing World:
Submit a proposal to speak at Product Marketing World 2021
Product Marketing Summit London - April 22, 2021
Product Marketing Summit Amsterdam - May 26, 2021
Product Marketing Summit Sydney - June 23 - 24, 2021
Product Marketing Summit Singapore - June 29-30, 2021
Product Marketing Summit Dublin - July 21 - 22, 2021
Product Marketing Summit New York - July 28 - 29, 2021
Product Marketing Summit Denver - August 5 - 6, 2021
Product Marketing Summit San Francisco - September 15 - 16, 2021
Product Marketing Summit Seattle - October 6 - 7, 2021
Product Marketing Summit Vancouver - October 13 - 14, 2021
Product Marketing Summit Boston - October 20 - 21, 2021
Product Marketing Summit Chicago - November 17 - 18, 2021
Product Marketing Summit Toronto - December 2, 2021
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
💡Spotlight
The only video marketing platform that combines collecting, editing, publishing, and hosting of video testimonials. Global enterprises and small businesses alike use Vocal Video to create videos from customers, employees, and experts 10X faster and easier than ever before.
💬 Topics of conversation on Slack
@Kevin Dam asked when PMMs would consider a content-based inbound strategy to help with customer acquisition.
@Brad Crabtree sought advice on interview preparation.
@Rebecca Geraghty asked what low-code/no-mode means for PMMs.
@Sean Broderick asked for insights on recurring customer webinars.
@Christine H asked how to validate the total available market.
👂Reviews
Like what you see? Leave us a review on Trustpilot
✍🏼 Editors
The newsletter editors are @Richard King & @Tanya Lang
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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