Elevate Product Marketing
April 9th - the only place you need to be to keep your finger on the PMM pulse
We’ve teamed up with Elliott Rayner, Head of Product Marketing at Babbel, to bring you a brand-new workshop: The Science of Product Storytelling.
Don’t miss your chance to grab a limited space - register now.
This week’s spotlight sponsor is Aventi Group
🔥 Fresh content
On the PMA platform, we spoke about:
🔗 PMA Member Spotlight: Mark Assini, PMM at Voices
🔗 How I Got My Job: Matt Dehaty, Gymshark
🔗 The importance of a strong pre-order sales strategy
🔗 A good-to-great framework for product marketing
🔗 Product Marketing Insider [podcast]: Mary Sheehan, Adobe Advertising Cloud
📂 Product Marketing Resources
PMA Membership: Register now for templates, frameworks, presentations, videos, mentors, events, and more.
Courses: Product Marketing Core | Persona Certified | Segmentation Certified | Narrative design Certified
Podcasts: PMM Life | PMM Insider
PMM Hired: Your ticket to your dream PMM role.
Tech stack: A digital version of our Product Marketing Tools of Choice report.
Masters Hub: Designed specifically for product marketing leaders.
Reports: Data-driven insights from experts in the industry.
🚀 PMM Opportunities
@Andrew Flachner is recruiting for a remote, US-based Product Marketing Manager to join the team at real estate company RealScout.
@Michelle Strom at New York based company Brainpop is on the lookout for a new Senior Sales Enablement Manager.
@Daniel Murphy is looking for a Product Marketing Manager to join the Privy team and is receptive to remote working for the right candidate.
While you’re at it, why not use the jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
Customer Marketing Summit - Virtual
Drive loyalty, reduce churn, and increase revenue | April 14, 2021
The science of product storytelling (exclusive workshop)
Discover the secrets of storytelling success
PMM Talks
Learn from PMM leaders in the field in our live sessions.
PMMnow
Powerful content - streaming once per week, every week.
PMA Watercooler
Chew over the details of a new plan, strategy, or campaign with your fellow PMA-ers.
Let's talk product marketing
Our very own Clubhouse show - talking all things product marketing.
Meet-ups
In-person events with product marketers from all over the globe.
Product Marketing World:
Submit a proposal to speak at Product Marketing World 2021
Product Marketing Summit London - April 22, 2021
Product Marketing Summit Amsterdam - May 26, 2021
Product Marketing Summit Sydney - June 23 - 24, 2021
Product Marketing Summit Singapore - June 29-30, 2021
Product Marketing Summit Dublin - July 21 - 22, 2021
Product Marketing Summit New York - July 28 - 29, 2021
Product Marketing Summit Denver - August 5 - 6, 2021
Product Marketing Summit San Francisco - September 15 - 16, 2021
Product Marketing Summit Seattle - October 6 - 7, 2021
Product Marketing Summit Vancouver - October 13 - 14, 2021
Product Marketing Summit Boston - October 20 - 21, 2021
Product Marketing Summit Chicago - November 17 - 18, 2021
Product Marketing Summit Toronto - December 2, 2021
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
💡Spotlight
Aventi Group
Product Messaging Made Easy: A 4-Step Framework
You have an awesome product and you’re ready to tell the world about it. What’s
one of the next things you need to do? Have a compelling message.
Use this 4-step framework to create great product messaging that’s so easy,
anyone can do it.
Read More
💬 Topics of conversation on Slack
@Perusia Khan asked about relevant metrics for feature launch campaigns.
@Courtney Touchstone asked about sales enablement collateral.
@Tanya Severina asked how to incentivize customers on G2.
@Martin Jaret wanted to understand developer relations structures.
@Emily Wengel asked PMMs how they divide their teams into functional areas.
👂Reviews
Like what you see? Leave us a review on Trustpilot
✍🏼 Editors
The newsletter editors are @Richard King & @Tanya Lang
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
Member count: 16, 051