Elevate Product Marketing
March 4 - the only place you need to be to keep your finger on the PMM pulse
Product Marketing Summit Amsterdam 🇳🇱
150+ experts are gathering to celebrate product marketing excellence across an insight-soaked day. Learn from renowned companies and form genuine connections to help master your role.
Hear from the likes of:
⭐️ Chief Marketing Officer - Arion
⭐️ Head of Product Marketing - Qonto
⭐️ Product Marketing Lead - TomTom
⭐️ Head of Product Marketing - Backbase
⭐️ Product Marketing Manager - Booking,com
...plus many more to be announced.
🔥 Fresh content
On the PMA platform, we covered:
🔗 The secrets of compelling messaging and effective product positioning
🔗 10 tips to improve your product’s story
🔗 Introducing Into the Fray: The Competitive Intelligence Podcast
🔗 The golden questions of product development
🔗 Product launch best practices for Go-to-Market success
📂 Product Marketing Resources
PMA Pro Membership: Register now for templates, frameworks, presentations, videos, mentors, events, and more.
PMA Exec Membership: A tailor-made, application-only membership, designed to support those at the top of their game.
Courses: Product Marketing Core | Product Marketing Certified: Leadership | Persona Certified | Segmentation Certified | Narrative Design Certified | Competitive Intelligence Certified | Masters Certified | Customer Research Certified | Positioning Certified | Messaging Certified
Podcasts: PMM Life | PMM Insider | 48 Hours to Lead | Ready, Set, Go-to-Market | Product Marketing Careers | Consumer and Market Research podcast | To Team or Not to Team | The Goald Standard | Into the Fray
PMM Hired: Your ticket to your dream PMM role.
Tech Stack: A digital version of our Product Marketing Tools of Choice report.
Masters Hub: Designed specifically for product marketing leaders.
Reports: Data-driven insights from experts in the industry.
Product marketing trending questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here
🚀 PMM Opportunities
@Julian Ertelt shared a vacancy at Vancouver/Canada-based company PDFTron, which is hiring their first Director of Product Marketing.
@Diana Thai posted a role for a remote Lead Product Manager at Cerby in the Americas.
@Polomi Batra shared an exciting opportunity to join the award-winning PMM team at Zendesk as a Product Marketing Manager. The role is based in San Francisco.
While you’re at it, why not use the jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events, Meet-ups & Virtual summits
Customer Marketing Summit| April 13, 2022
Master retention and amplify growth with unrivalled customer marketing. Hear from Adobe, Google Clout, Salesfource and more.
PMM Talks
Learn from PMM leaders in the field in our live sessions.
PMMnow
Powerful content - streaming once per week, every week.
Meet-ups
In-person events with product marketers from all over the globe.
Submit a proposal to speak at Product Marketing World 2022
Product Marketing Summit New York March 23-24, 2022
Product Marketing Summit Denver April 6, 2022
Product Marketing Summit Amsterdam May 17, 2022
Product Marketing Summit Seattle June 15-16, 2022
Product Marketing Summit Las Vegas June 22-23,2022
Product Marketing Summit San Francisco September 7-8, 2022
Product Marketing Summit Boston October 19, 2022
Product Marketing Summit Sydney November 2, 2022
Product Marketing Summit Singapore November 10, 2022
Product Marketing Summit Chicago November 16-17, 2022
Product Marketing Summit London November 23, 2022
Product Marketing Summit Toronto November 30, 2022
💡Spotlight
Introducing your brand-new competitive intelligence podcast…
Join host Erik Mansur, VP of Product Marketing at Crayon, for your brand-new show, Into the Fray: The Competitive Intelligence Podcast. 🎙
This latest addition to our catalog of content will equip you with a variety of transferable takeaways to improve your competitive intelligence, enhance your product, and oust the competition.
💬 Topics of conversation on Slack
@Vivian Chen asked how to bridge the gap between sales and product marketing.
@Marianna Bonanomi sought recommendations for product marketing books.
@Alfie from HowNow asked which metrics PMMs track to identify sales enablement opportunities.
@Khushbu Jain asked how to build relevant product features.
👂Reviews
Like what you see? Leave us a review on Trustpilot and G2.
✍🏼 Editors
The newsletter editors are @Richard King & @Ciara Condren
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
Public newsletter link:
http://productmarketingalliance.com/
Member count: 23,748
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