Elevate Product Marketing
August 21st - the only place you need to be to keep your finger on the PMM pulse.
An exciting announcement is just around the corner! We’ve spent some time shortlisting all our awards nominees this week and we’ll be broadcasting the finalists on Monday. 😃
🔥 Fresh content
On the PMA platform, we spoke about:
🔗 Why geographic segmentation is a crucial part of your marketing strategy
🔗 How to reduce customer churn
🔗 How to conduct a 5c analysis
🔗 120 things we hate about Product Marketing
🔗 Going-to-market in a crisis: 5 keys to a successful launch
🎙 AMAs
Coming up:
August 26th: Devon O'Rourke, Founder & Managing Partner at Fluvio: Setting up a product marketing consultancy
September 9th: Elliot Rayner, Head of Product Marketing at Babbel: Product storytelling
📂 Product Marketing Resources
📜PMMC™ - Product Marketing Certified
The wait is finally over! PMMC™ is live! Get certified here. 👈
✅Product Marketing Alliance Membership
You need this in your life. Get signed up here.
🤩Product Marketing Mentorship Program - is now LIVE!
If you’re already a member, sign into your plan, if you’re not, get in on the action here.
💾Product Marketing Tech Stack Directory
A digital version of our tools of choice report is here
🔊Check out our Product Marketing Insider Podcast Series here,
Product Marketing Life podcast here.
📋Want to know what the execs think of product marketing?
Our Product Marketing among the C-Suite report is now LIVE. Get your copy here.
And here’s easy access to all our reports:
Product Marketing Trending Questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here:
https://pmmalliance.co/trending-Qs
🚀Product Marketing Talent partnerships
https://productmarketingalliance.com/pmm-talent-program/
🚀Product Marketing Top 100 index
Coming soon…
🚀Product Marketing live broadcast series
Coming soon…
🚀Masters of Product Marketing
https://masters.productmarketingalliance.com
🚀 PMM Opportunities
@Yunha Kim’s looking for a Product Marketing Manager to join him at Simple Habit.
@Clint Burgess’s hiring for a Senior Product Marketing Manager at Bloomreach.
There’s another Senior PMM opportunity going over at Saatva.com with @Kayla Gross and @Alefiya Dhilla.
And make it a trio of Senior PMM vacancies is @Kerry Jarman’s opening over at Zoopla.
There are too many openings to share just here, but if you’re looking for a new opportunity head over to our Product Marketing jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
Product Marketing Festival - Global
https://festival.productmarketingalliance.com/
Product Marketing Festival - Virtual APAC
https://festivalapac.productmarketingalliance.com/
Product Marketing World
https://productmarketingworld.com
Submit a proposal to speak at Product Marketing World 2020
Product Marketing Summit | Boston - October 13 & 14
Product Marketing Summit | Seattle - October 20 & 21
Product Marketing Summit | Vancouver - October 22 & 23
Product Marketing Summit | Chicago - Nov 11 & 12
Product Marketing Summit | Denver - November 18 & 19
Product Marketing Summit | London - Dec 2 & 3
Product Marketing Summit Las Vegas - Jan 14 & 15
Product Marketing Summit Austin - February 4 & 5
Product Marketing Summit San Francisco - February 16 & 17
Product Marketing Summit Sydney - March 11 & 12
Product Marketing Summit New York - March 23 & 24
Product Marketing Summit Amsterdam - May 26 & 27
Product Marketing Summit Dublin - July 2021
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
💡Spotlight
#MastersofPMM
Masters of Product Marketing - July 30th - September 30th
💬 Topics of conversation on Slack
@Joe Caprio shared his maturity model for SaaS demo environments.
@Jay Hinman wrote a B2B marketer’s guide to writing customer stories.
@Jonathan Recinos evaluated how one of Red Hat’s products stands out from the crowd.
👂Feedback
This newsletter’s all about you and for you, so we’d love to know what you think. Help us make it the best it can be by sharing your feedback, suggestions, and requests.
✍🏼 Editors
The newsletter editors are @Richard King & @Bryony Pearce
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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