Elevate Product Marketing
May 29th - the only place you need to be to keep your finger on the PMM pulse.
We’re the gift that keeps on giving and we’re spoiling you all once again, with our free downloadable eBook: an intro to product marketing OKRs. 👀
Brimming with tips from seasoned PMMs, and in-depth insights into OKR essentials, we’ve touched on the key areas, to help you measure the success of you and your product marketing team.
We’ve been spending a bit of time practicing what we preach and looking at our own review loop, and from one PMM to another, we’d LOVE your help building out our profiles - Trustpilot or Google reviews - whichever you prefer, or both. 😉
🔥 Fresh content
On the PMA platform, we spoke about:
🔗 Keeping customers close: simple strategies to drive retention
🔗Reviewing and refining your product marketing efforts
🔗How to make NPS an essential experience metric in B2B
🔗How to get results with competitor analysis
🔗Product Marketing Life [Podcast]: Irina Adriana Barbu
And on Slack...
Many thanks to @Ed Stennett for sharing his blog about mental health in the workplace.
@Harvey Lee posted his article outlining how to measure your impact in the workplace.
@Swaathishree discussed her transition from content writing to product marketing in a great piece she shared with the community.
@Jesse Williams posted his thoughts on how to create a virtual developer experience.
An interesting piece shared by @JR focused on three things a CEO should ask of their product marketing team.
🎙 AMAs
Coming up:
June 3rd: Kelly Esten, VP of Product and Partner Marketing at Toast: Sales enablement.
June 10th: Richard King, Founder at Product Marketing Alliance: Building a community from scratch
📂 Product Marketing Resources
📜PMMC™ - Product Marketing Certified
The wait is finally over! PMMC™ is live! Get certified here. 👈
✅Product Marketing Alliance Membership
You need this in your life. Get signed up here.
🤩Product Marketing Mentorship Program - is now LIVE!
If you’re already a member, sign into your plan, if you’re not, get in on the action here.
💾Product Marketing Tech Stack Directory
A digital version of our tools of choice report is here
🔊Check out our Product Marketing Insider Podcast Series here,
Product Marketing Life podcast here.
📋Want to know what the execs think of product marketing?
Our Product Marketing among the C-Suite report is now LIVE. Get your copy here.
And here’s easy access to all our reports:
Product Marketing Trending Questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here:
https://pmmalliance.co/trending-Qs
🚀Product Marketing Talent partnerships
Coming soon…
🚀Product Marketing Top 100 index
Coming soon…
🚀Product Marketing live broadcast series
Coming soon…
🚀Masters of Product Marketing
Coming soon…
🚀 PMM Opportunities
@Sabra shared a remote Senior Product Marketing role with Mozilla on a contract basis.
@Meagan Herfkens Hency is looking for a Senior Product Marketer at Juniper Square based in the San Francisco/Bay Area.
@Cliff Malmborg’s company LaunchDarkly is recruiting a Product Marketing Manager in Oakland.
@Randi Lee is hiring a Senior Product Marketing Manager at Fundbox in the San Francisco Bay Area or Dallas, Texas.
There are too many openings to share just here, but if you’re looking for a new opportunity head over to our Product Marketing jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positionsvia email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
🎉Product Marketing Awards 2020
Nominations for the Product Marketing Awards 2020 are now open! 🥳
Product Marketing Awards 2020
Check out the categories and vote here, before the August 7th deadline.
Product Marketing Festival - Virtual event
https://festival.productmarketingalliance.com/
Product Marketing World
https://productmarketingworld.com
Submit a proposal to speak at Product Marketing World 2020
Product Marketing Summit | Dublin - July 23 & 24
Product Marketing Summit | New York - July 29 & 30
Product Marketing Summit | Singapore - August 5 & 6
Product Marketing Summit | Amsterdam - September 10 & 11
Product Marketing Summit | San Francisco - September 15 & 16
Product Marketing Summit | Boston - October 13 & 14
Product Marketing Summit | Seattle - October 20 & 21
Product Marketing Summit | Vancouver - October 22 & 23
Product Marketing Summit | Chicago - Nov 11 & 12
Product Marketing Summit | Denver - November 18 & 19
Product Marketing Summit | London - Dec 2 & 3
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
💡Spotlight
🎉Product Marketing Awards 2020
Nominations for the Product Marketing Awards 2020 are now open! 🥳
Product Marketing Awards 2020
Check out the categories and vote here, before the August 7th deadline.
💬 Topics of conversation on Slack
@Ericka Morimoto asked the community for tips when naming a product.
@Tom Banks sought help on how to get the most out of analyst relationships as a product marketer.
@Todd Walker reached out to PMMs with experience and resources for integrating product marketing into agile product development methodologies.
@Jay Rusden asked for the community’s views on charging SaaS customers to remove branding elements that are visible to their end customers.
@Srini Sekaran wanted to find out how product marketers validate messaging for a new and existing product.
👂Feedback
This newsletter’s all about you and for you, so we’d love to know what you think. Help us make it the best it can be by sharing your feedback, suggestions, and requests.
✍🏼 Editors
The newsletter editors are @Richard King & @Bryony Pearce
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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