Elevate Product Marketing
April 10th - the only place you need to be to keep your finger on the PMM pulse.
If all goes to plan, we should be publishing our ‘Product Marketing Perceptions Among the C-suite’ report after the break! We’re just polishing up the design but are very much aiming for a next week release.
P.s. For anyone who’s struggling to think of ways to fill their time over Easter and isn’t all PMM’d out, becoming a PMA contributor could help kill some time. 🤷🏻♀️
🔥 Fresh content
On the PMA platform, we spoke about:
🔗24 of the best collaboration tools for product marketers
🔗Beyond the roadmap: creating differentiation through product marketing love
🔗Product Marketing Life [podcast]: Sapphire Reels
And on Slack...
@Emilia wrote about how to use in-app tutorials to increase product adoption.
@Andrew Hatfield shared his article on ‘Why Your Events Team Is Your Secret Coronavirus Weapon’.
@Alexandra Cote blogged about how to have a successful remote PMM career.
@Celia Quillian gave us 9 ways to pivot our e-commerce marketing strategy during COVID-19.
And @Kelly Sarabyn dropped the link to her interview with ShipBob’s CMO, Casey Armstrong, on e-commerce trends.
🎙 AMAs
Coming up:
April 29th: Yoni Solomon, Head of Product Marketing at G2: Product marketing through the COVID-19 disruption.
May 6th: Holly Watson, Director of Product Marketing at Sprinklr: Collaborating across the organization.
📂 Resources
🔊Check out our Product Marketing Insider Podcast Series here,
Product Marketing Life podcast here.
Product Marketing Trending Questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here:
https://pmmalliance.co/trending-Qs
📝 Product Marketing Research
🤩Product Marketing Mentorship Program - is now LIVE!
If you’re already a member, sign into your plan, if you’re not, get in on the action here.
✅Product Marketing Alliance Membership
You need this in your life. Get signed up here.
💾Product Marketing Tech Stack Directory
A digital version of our tools of choice report is here
📜PMMC™ - Product Marketing Certified
Is being beta tested this week
🚀Product Marketing Talent partnerships
Coming soon…
🚀Product Marketing Top 100 index
Coming soon…
Want to know what the execs think of product marketing?
The design’s coming along nicely for our Product Marketing among the C-Suite report and we’re looking at a mid-April release!
And here’s easy access to all our reports:
🚀 PMM Opportunities
@Marcos Ortiz shared a Seattle or San Francisco-based Product Marketing Lead role over at Google Cloud.
@Stuart Shingler’s looking for a PMM to join him at Tink, in Stockholm.
@Julia Hurwitz’s hiring a PMM in either NC or DC at Diligent.
And @Marcos Ortiz also let us know about a Senior PMM opening at HackerOne.
There are too many openings to share just here, but if you’re looking for a new opportunity head over to our Product Marketing jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positionsvia email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
Product Marketing Festival - Virtual event
https://festival.productmarketingalliance.com/
Product Marketing World
https://productmarketingworld.com
Submit a proposal to speak at Product Marketing World 2020
Product Marketing Summit | Singapore - June 24 & . 25
Product Marketing Summit | Dublin - July 23 & 24
Product Marketing Summit | New York - July 29 & 30
Product Marketing Summit | Amsterdam - September 10 & 11
Product Marketing Summit | San Francisco - September 15 & 16
Product Marketing Summit | Boston - October 13 & 14
Product Marketing Summit | Seattle - October 20 & 21
Product Marketing Summit | Vancouver - October 22 & 23
Product Marketing Summit | Chicago - Nov 11 & 12
Product Marketing Summit | Denver - November 18 & 19
Product Marketing Summit | London - Dec 2 & 3
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
🎉Product Marketing Awards
Coming soon…
💡Spotlight
Product Marketing Festival - Virtual event
https://festival.productmarketingalliance.com/
📱Product Marketing on Social
💬 Topics of conversation on Slack
@Mariya Finkelshteyn was on the hunt for a great sales enablement framework.
@Lindsey Davison asked for some tips and considerations for her prospect-facing roadmap.
@Elizabeth Brigham was after some tool recommendations for sharing product roadmaps.
@Erik Stadigh wanted to know what to do when buyers and users are different personas.
@Priyanka Tiwari was looking for a solid product-naming resource.
And @Bryony Pearce invited everyone to put questions forward for her podcast with Uber’s Director of Product Marketing, Laura Jones, on design thinking.
👂Feedback
This newsletter’s all about you and for you, so we’d love to know what you think. Help us make it the best it can be by sharing your feedback, suggestions, and requests.
✍🏼 Editors
The newsletter editors are @Richard King & @Bryony Pearce
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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