Elevate Product Marketing
December 31st - the only place you need to be to keep your finger on the PMM pulse
The 2021 Product Marketing Salary Survey has arrived 💰
We've scoured the globe for responses from a whole host of PMMs, crunched the numbers, and put together not one, not two, but three versions of the 2021 Product Marketing Salary Survey:
🌍 The global report
🇺🇸 The US edition
🇪🇺 The European edition
Discover how much PMMs are earning in your corner of the globe, and calculate your salary using the salary calculator.
🔥 Fresh content
On the PMA platform, we covered:
🔗 The ARR of objection handling: address, reframe, redirect
🔗 Your blueprint for aligning social campaigns with brand personas
🔗 Product marketing predictions for 2022
🔗 2022: Another year raising the product marketing standard
📂 Product Marketing Resources
PMA Pro Membership: Register now for templates, frameworks, presentations, videos, mentors, events, and more.
PMA Exec Membership: A tailor-made, application-only membership, designed to support those at the top of their game.
Courses: Product Marketing Core | Product Marketing Certified: Leadership | Persona Certified | Segmentation Certified | Narrative Design Certified | Competitive Intelligence Certified | Masters Certified | Customer Research Certified | PMM: Leaders Fellowship | Positioning Certified
Podcasts: PMM Life | PMM Insider | 48 Hours to Lead | Ready, Set, Go-to-Market | Product Marketing Careers | Consumer and Market Research podcast | To Team or Not to Team | The Goald Standard
PMM Hired: Your ticket to your dream PMM role.
Tech Stack: A digital version of our Product Marketing Tools of Choice report.
Masters Hub: Designed specifically for product marketing leaders.
Reports: Data-driven insights from experts in the industry.
Product marketing trending questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here
🚀 PMM Opportunities
@Carly Hodes has posted a remote position as a B2B Product Marketing Manager at Vida Health.
@Evelyn O’Keeffe has shared an exciting opportunity to work as a PMM at Square. The role requires bilingual French and English speaking capabilities and knowledge of the French market.
@Anand Patel is looking for a Product Marketing Manager to join him at Appcues. The position is remote.
While you’re at it, why not use the jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events, Meet-ups & Virtual summits
PMM Talks
Learn from PMM leaders in the field in our live sessions.
PMMnow
Powerful content - streaming once per week, every week.
Meet-ups
In-person events with product marketers from all over the globe.
Submit a proposal to speak at Product Marketing World 2022
Product Marketing Summit Las Vegas January 26-27,2022
Product Marketing Summit Austin February 9-10, 2022
Product Marketing Summit Sydney March 16, 2022
Product Marketing Summit New York March 23-24, 2022
Product Marketing Summit Denver April 5-6, 2022
Product Marketing Summit Seattle May 11-12, 2022
Product Marketing Summit Toronto May 18, 2022
Product Marketing Summit Amsterdam May 19, 2022
Product Marketing Summit Singapore June 22, 2022
Product Marketing Summit Dublin June 22-23, 2022
Product Marketing Summit San Francisco September 14-15, 2022
Product Marketing Summit Vancouver October 13-14, 2022
Product Marketing Summit Boston October 19-20, 2022
Product Marketing Summit Chicago November 16-17, 2022
💡Spotlight
As PMMs, we’re always looking to dial into product differentiation and how to wow new markets.
Our new course Positioning Certified has been built with decades of knowledge from PMMs at some of the best know brands.
It’s time to excel in one of the most strategically impactful areas of a product marketer.
💬 Topics of conversation on Slack
@Lakshmi Gurumayum has asked how to integrate product triggers with CRM to convert trial users.
@Noelle Bloomfield is wondering if you use real or mock demo environments to showcase your products.
@Rosie Chopra is looking for ideas on benchmarks on price per video and commission based on successful videos.
@Mariel Falk sought advice on a tool to visualize automatic communications flow to users.
👂Reviews
Like what you see? Leave us a review on Trustpilot and G2.
✍🏼 Editors
The newsletter editors are @Richard King & @Ciara Condren
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
Public newsletter link:
http://productmarketingalliance.com/
Member count: 21,956
Thank you for reading. Product Marketing Alliance grows through word of mouth. Please consider sharing this post with someone who might appreciate it.