Elevate Product Marketing
October 29th - the only place you need to be to keep your finger on the PMM pulse
Here's your good news sandwich. 🥪
In the coming months, we're adding a boat load of new features to our Pro membership plans to take your professional development even further.
As a result, the plans are going up by 200 dollars annually.
Become a member by the end of the week and lock in the current rate - forever.
Find out why PMMs at the likes of TikTok, Dropbox, Netflix, PwC are going Pro to upskill their careers. 🔥
🔥 Fresh content
On the PMA platform, we spoke about:
🔗 How to ace your product video marketing
🔗 How to avoid a nightmare product launch
🔗 Are internal teams communicating effectively?
🔗 The relationship between product marketing and sales, with Quantum Metric
📂 Product Marketing Resources
The PLG List: Benchmark product-led growth companies, find PLG role models, & analyze trends.
PMA Pro Membership: Register now for templates, frameworks, presentations, videos, mentors, events, and more.
PMA Exec Membership:A tailor-made, application-only membership, designed to support those at the top of their game.
Courses: Product Marketing Core | Product Marketing Certified: Leadership | Persona Certified | Segmentation Certified | Narrative Design Certified | Competitive Intelligence Certified | Masters Certified
Podcasts:
PMM Life | PMM Insider | 48 Hours to Lead | Ready, Set, Go-to-Market | Product Marketing Careers | Consumer and Market Research podcast | To Team or Not to Team
PMM Hired: Your ticket to your dream PMM role.
Tech stack: A digital version of our Product Marketing Tools of Choice report.
Masters Hub: Designed specifically for product marketing leaders.
Reports: Data-driven insights from experts in the industry.
🚀 PMM Opportunities
@Adam Blau is hiring a Senior PMM at BigPanda. It is a remote position.
@Shaun Moten is looking to expand the PMM team at Homebase. They are especially seeking those from San Francisco, Houston, Austin, Denver, Atlanta, and Toronto.
@Mark Whistler has announced an awesome opportunity to become a Sales Enablement Manager at Zephyr.
While you’re at it, why not use the jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
Product Marketing Trailblazers | December 1 & 2 2021
Elevant your product marketing progress with indispensable intel from the leading innovators in the industry.
PMM Talks
Learn from PMM leaders in the field in our live sessions
PMMnow
Powerful content - streaming once per week, every week
Product Marketing World:
Submit a proposal to speak at Product Marketing World 2021
Product Marketing Summit London November 26, 2021
Product Marketing Summit New York December 8-9, 2021
Product Marketing Summit Las Vegas January 26-27,2022
Product Marketing Summit Austin February 9-10, 2022
Product Marketing Summit Sydney March 16, 2022
Product Marketing Summit Denver April 5-6, 2022
Product Marketing Summit Seattle May 11-12, 2022
Product Marketing Summit Toronto May 18, 2022
Product Marketing Summit Amsterdam May 19, 2022
Product Marketing Summit Singapore June 22, 2022
Product Marketing Summit Dublin June 22-23, 2022
Product Marketing Summit San Francisco September 14 - 15, 2022
Product Marketing Summit Vancouver October 13 - 14, 2022
Product Marketing Summit Boston October 19-20, 2022
Product Marketing Summit Chicago November 16 - 11, 2022
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
💡Spotlight
Find out how you fare against your competition and evaluate your current competitive enablement program.
With this model, you’ll learn how to:
💰 Drive revenue performance in competitive deals
💼 Get a seat at the executive table
🔎 Inform strategic decisions
⏰ Save time with more efficient processes
Have a read here.
💬 Topics of conversation on Slack
@Joseph Mayall asked what some good example questions would be to better understand a company.
@Rachel Frnka asked what everyone’s go to methods are to help increase activation rates of trial signups.
@Alison Grenkie was curious to know more about others’ experiences with Pricing/Packaging.
@Sam Middleton seeks recommendations for agencies to create a naming architecture/hierarchy for their portfolio of solutions.
👂Reviews
Like what you see? Leave us a review on Trustpilot and G2.
✍🏼 Editors
The newsletter editors are @Richard King & @Moneet Binji
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
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