Elevate Product Marketing -
December 4th- the only place you need to be to keep your finger on the PMM pulse.
Next week, 50+ PMM experts from the likes of Paypal, Facebook, ThoughtSpot, Uber Eats, Gong, Intercom, Zendesk, Drift & more are primed to share their innovative practices, as Product Marketing Off-Piste takes off.
With 2021 around the corner, you can equip yourself with top tips and awesome insights without spending a cent.
Join us on the slopes for free and round the year off in style.
Register now
This week’s spotlight sponsor is Oktopost.
🔥 Fresh content
On the PMA platform, we spoke about:
🔗 21 tools to support sales enablement efforts in 2021
🔗 3 skills an account manager can leverage to become a PMM
🔗 Product launches [Q&A with EVERFI]
🔗 Product Marketing Insider [podcast]: Greg Davis
🎙 AMAs
Coming up:
December 16th: Ali Hanyaloglu, Head of Global Product Marketing at Akeneo: Building a marchitecture
📂 Product Marketing Resources
👩💻PMM Hired
Your ticket to your dream PMM role
📜PMMC™ - Product Marketing Certified
The wait is finally over! PMMC™ is live! Get certified here. 👈
✅Product Marketing Alliance Membership
You need this in your life. Get signed up here.
🤩Product Marketing Mentorship Program - is now LIVE!
If you’re already a member, sign into your plan, if you’re not, get in on the action here
💌PMA Pulse
Our seal of approval for vendors who are crushing it out there in the marketplace
💾Product Marketing Tech Stack Directory
A digital version of our tools of choice report is here
🔊Check out our Product Marketing Insider Podcast Series here,
Product Marketing Life podcast here.
📋Want to know what the execs think of product marketing?
Our Product Marketing among the C-Suite report is now LIVE. Get your copy here.
🎧Wanna discuss OKRs with our band of experienced PMMs? Then why not tune into the PMM Podcast Club? Head HERE for the key deets.
And here’s easy access to all our reports:
Product Marketing Trending Questions:
Each week, we do a round-up of what’s trending in Slack. Catch-up here:
https://pmmalliance.co/trending-Qs
🚀Product Marketing Talent partnerships
https://productmarketingalliance.com/pmm-talent-program/
🚀Product Marketing Top 100 index
Coming soon…
🚀PMM Talks
https://productmarketingalliance.com/tag/pmm-talks/
🚀PMMnow
https://productmarketingalliance.com/tag/pmmnow/
🚀 PMM Opportunities
@Michelle Blackmer is hiring a Director of Product Marketing at Lyniate, a Texas-based company.
@Amy Wang posted a remote Product Marketing Manager vacancy at Replicant, a US/Canadian company who are looking for their first PMM hire.
@Christine Friscic at Gainsight is on the lookout for a Senior Product Marketing Manager based in Phoenix, Arizona.
@Ken Huang shared a remote, US-based vacancy for a Product Marketing/Director at Prove.
While you’re at it, why not use the jobs board? It’s free!
And finally, Job Alerts are now live. You can subscribe to Product Marketing Positions via email, straight from the job board.
🎟 Events & Meet-ups & Virtual summits
Product Marketing Off-Piste - Virtual
https://innovate.productmarketingalliance.com/
Masters of Product Marketing - Virtual (OnDemand)
https://masters.productmarketingalliance.com/
Product Marketing Festival - Global
https://festival.productmarketingalliance.com/
Product Marketing Festival - Virtual APAC
https://festivalapac.productmarketingalliance.com/
Product Marketing World
https://productmarketingworld.com
Submit a proposal to speak at Product Marketing World 2020
Product Marketing Summit Las Vegas - Jan 14 & 15
Product Marketing Summit Austin - February 4 & 5
Product Marketing Summit San Francisco - February 16 & 17
Product Marketing Summit Singapore - March 4 & 5
Product Marketing Summit Sydney - March 11 & 12
Product Marketing Summit New York - March 23 & 24
Product Marketing Summit Denver - April 21 & 22
Product Marketing Summit Seattle - May 19 & 20
Product Marketing Summit Boston - October 20 & 21
Product Marketing Summit Chicago - November 17 & 18,
Product Marketing Alliance - Meetups
https://www.meetup.com/pro/product-marketing-alliance
💡Spotlight
Oktopost: The only B2B social media management and employee advocacy platform that lets you track metrics that are meaningful to your business and prove your social ROI. With Oktopost you can publish social content at scale, get actionable analytics across all channels and integrate social data with your marketing stack.
💬 Topics of conversation on Slack
@Rosanna Pazmino asked for advice on whether her PMM skills are being utilized to full effect.
@Soh Wan Wei sought help on crafting personas.
@Melissa needed support on delegating sales responsibilities between sales enablement and product marketing.
@Amy Colville asked for support in clarifying the offerings at a B2B company offering a range of products.
@Erin Nevruz asked for tips on best practices when using Slack channels for sharing competitive intel.
@Jennifer encountered difficulties creating team battle cards - PMMs offered their tips.
👂Feedback
This newsletter’s all about you and for you, so we’d love to know what you think. Help us make it the best it can be by sharing your feedback, suggestions, and requests.
✍🏼 Editors
The newsletter editors are @Richard King & @Bryony Pearce
If you’d like to contribute as an editor or be in the sponsored spotlight please let us know.
Invite your network https://pmmalliance.co/invite
Member count: 13,125